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AI's dual potential and risks spotlighted at World Economic Forum
2024-01-18 10:51:19

DAVOS - At the recent gathering of global leaders and business executives at the World Economic Forum in Davos, high-profile industry figures discussed the transformative impact of Artificial Intelligence (AI) on various sectors, highlighting both its potential for innovation and inherent risks.


Bill Gates, underscored the dual nature of AI, pointing out that while it holds great promise for technological advancements, it also brings significant challenges such as the increased risk of cyberattacks and bioterrorism. This sentiment reflects a growing awareness of the need to balance AI's benefits with robust security measures.


Adena Friedman, CEO of Nasdaq, projected optimism for AI-centric firms, anticipating an uptick in their presence in public markets. This suggests a trend of growing investor interest in companies that are at the forefront of AI technology.


Meta (NASDAQ:META)'s Vice President for Europe, the Middle East, and Africa, Nicola Mendelsohn, shared insights into the practical applications of AI within the company. She highlighted the improvements in advertiser targeting as a result of Meta's AI products, indicating the potential for AI to enhance marketing strategies and business outcomes.


Hans Vestberg, CEO of Verizon (NYSE:VZ), focused on the role of generative AI in telecommunications. He emphasized its capacity to enable quick decision-making at the network edge, which is crucial for the development of real-time applications and services.


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